Benchmarking analysis of social media strategies in the Higher Education Sector
| Title | Benchmarking analysis of social media strategies in the Higher Education Sector |
| Publication Type | Conference Paper |
| Year of Publication | 2015 |
| Authors | Luciana Oliveira and Álvaro Reis Figueira |
| Conference Name | 7th Conference on ENTERprise Information Systems (CENTERIS 2015) |
| Month of Publish | October |
| Publisher | Elsevier - Procedia Computer Science |
| Conference Location | Vilamoura, Portugal |
| DOI | 10.1016/j.procs.2015.08.628 |